WHY MEAN JOE?
Mean Joe Advertising is not just a full-service advertising agency – we’re your partner – your marketing department – your media buyer – your commercial-maker, your party planner & your pals. We focus on our client’s needs and uncover key marketing challenges that face them. Then we develop comprehensive, integrated marketing solutions from the creation phase through development, execution, and reconciliation, always making sure to deliver significant return on investment. We offer a creative approach to media planning and buying that allows us to focus on delivering the right message to the right people, at the right time, the right number of times – through the right media execution. We continually test media partners to ensure they are delivering calls, leads and sales at efficient rates. At the same time, we are serious, creative, silly, analytical, strategic and out-of-the-box thinkers. And our team of talented artists, designers, creators and imaginers help bring our visions for your business to life. We are passionate, creative and a little crazy. When the whistle blows and it’s game-on, we are all about coming through for our clients. And while we’re not social workers, we genuinely care about our clients and their businesses – and work to no end to over-deliver what they want, need, expect and deserve.
WHY THE NAME?
Advertising can be so powerful that a TV commercial can make an 11 year-old kid choose which brand of soda pop he will prefer for the rest of his life. Advertising can create such emotion that an 11 year-old kid could choose his career path based on that same TV commercial. Advertising can be so impactful that this TV commercial, featuring one of the most feared Pittsburgh Steelers players of all time, can inspire that same 11 year-old, diehard Cleveland Browns fan to want to name his business after that same player nearly 33 years later. If you don’t believe that, then you might have been sacked one too many times by Charles Edward “Mean Joe” Greene. And if your advertising is not producing the results and return-on-investment that you want, need, expect and deserve, then you need to call us. Mean Joe Advertising Where clients always say, “Thanks, Mean Joe!”.
WHAT'S OUR STRATEGY?
It’s simple – buy on results, not numbers. We’ve spent enough time in marketing, as a marketing agency and marketing sales, and as a consumer to know that just because people are listening doesn’t mean they’re paying attention. Your marketing plan will include mediums that work specifically for your product. Each market reacts uniquely to different industries. We research the industry, understand the market and recommend a plan tailored to your budget to get maximum return-on-investment.
MEET OUR TEAM
Todd Berk
Owner
Kim Berk
Owner
Stephanie Keough
Creative Producer
Mike Bloomstine
Creative Producer
Jayla Garner
Marketing Facilitator
Jimmy White
Digital Marketing