The term 'brand' has become one of those words that has almost propelled itself into the hallowed halls of business jargon due to it's ubiquity and, frankly, overuse.If we had a bitcoin for every time we heard the phrase 'brand', we'd be internet gajillionaires. But more of a lucrative situation would be if we had a bitcoin for every time we heard a misperception about what branding is, then we could buy the entire internet!
The first step involves our team really getting to know your business, your industry, your competition and your customers. This involves meeting with your team, conducting some research, doing customer interviews and really drilling down to the core of how people see you now and how you want them to see you moving forward.
Once the discovery is complete, our team will develop a brand strategy unique to you. We’ll present what we feel the promise is that you need to communicate and suggest tactics for how it can be expressed throughout your business operations.
Once we've developed your brand strategy and you've approved this direction, our designers will move into interpreting your brand characteristics in a more visual way, with Logo Design, Tagline Development, Colors/Fonts, Stationary Templates, and whatever else you need. Finally, we develop a Guideline booklet for your new Brand. This booklet is to show how to properly express your brand: where and how to use the logo, colors, fonts, and just as importantly, how NOT to use them, in order to consistently communicate your message.
Don't settle: Don't finish copy books. If you don't like the menu,leave the restuarant.If you're not on the right path,get off it.Search engine marketing and search engine optimization are critically important to online businesses.
Don't settle: Don't finish copy books. If you don't like the menu,leave the restuarant.If you're not on the right path,get off it.