Facebook Advertising is a great tool for small businesses to grow their audience as well as to generate sales. We know business owners LOVE to hit that boost button on their Facebook posts because it’s easy and “for just $10 you can reach 5,000...
Read moreThere are a number of ways to communicate virus-related updates to customers on the platform. Social media is a critical channel for customer communication. According to the most recent public numbers, Facebook has more than 150 million...
Read moreIf you’ve been around business in the past 10 years, all you’ve heard from media companies and agencies is how great digital advertising is. And as a digital advertiser, I would tend to agree. However, having the wrong approach can...
Read moreIn response to the mass small business closures, Google announced on March 30 that businesses could create a special COVID-19 post on their Google My Business (GMB) listing to let customers know if they are open. Whether you are open or not, you...
Read moreWhen you decide to follow an Instagram profile, what pulls you in? Is it the well-crafted photos? The eye-catching bio? The ‘follow’ button is located at the top of your feed, not your individual posts. This means that a stunning Instagram theme...
Read moreThe top position in Google gets 33 percent of the clicks and the clicks drop off as you move down the results. If you want traffic, you need to rank at or near the top. Let’s look at 5 easy search engine optimization tips to boost...
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